by Brad Friedman | General Business Advice, Social Media |

Two years ago when I started my business eight out of ten people I met with told me “Social media is a fad. I'm not willing to risk spending money in a down economy on something that won't be in existence in another year or two.” Two years later, Facebook announced it has one billion active users and I never hear the phrase “Social media is a fad.” Social media is big business. Social media is being woven into businesses of all sizes. Social media is where people go before they purchase your product or service. And businesses are starting to realize they must develop a presence on social networks if they want to survive. (more…)
by Brad Friedman | Social Media
Last week LinkedIn announced a new feature called Endorsements. Users now have a simpler way to provide recommendations to their connections. (more…)
by Brad Friedman | General Business Advice, Social Media
Last week, Twitter announced a redesign of it's website and mobile apps, putting greater emphasis on photos and videos. (more…)
by Brad Friedman | Social Media
National Cheeseburger Day is tomorrow and foursquare has teamed up with KRAFT to generate some charitable giving based on your love of the cheeseburger. (more…)
by Brad Friedman | General Business Advice, Social Media
Social media has changed the way businesses market their products and services. It has changed the way businesses communicate with their customers, perform customer service and obtain referrals. Some businesses have found it easier than others to jump on the bandwagon. (more…)